See You Later Alligator for Mini Rodini SS15

Mini Rodini drops the first part of their SS15 collection next week, January 29 to be exact, and I couldn’t be more excited. The collection is called See You Later Alligator and is inspired by fishy life with lovable colors like Seaweed Green, Florida Orange, and Sunset Pink! Fun, right?! Here is a sneak peak of what you can expect from this collection:

I’m a sucker for matching my little ones in some way so I’ll probably try to scoop the Merpeople dress and shirt. I mean, really, look at these prints–they are to die for! This brand speaks so clearly to the fun and curiosities all children should enjoy growing up. I first fell in love with this brand about a year ago when their SS14 line dropped and it had the sweetest Mini Zoologist shirt. Of course, I bought it and, to this day, my son still wears it–put the rigors of toddlerhood, Mini Rodini is of great quality.

Let me introduce you to this brand if you are hearing about it for the first time.

Mini Rodini is based out of Scandinavia and was founded in 2006 by Cassandra Rhodin. The brand started small, debuting in a few Stockholm shops and sold out almost immediately. Since then, Mini Rodini has grown into an international sensation loved for its unique take on children’s clothes (which is to take into consideration a child’s personality, imagination, and mood) and respected for its ethical and sustainable commitment to the environment. Mini Rodini is made from organic and recycled material and stands on practices of ethical responsibility throughout– from company culture to the initial design phase, the cotton fields, supply chains and transportation all the way to the end-consumer.

What’s not to love?